Projects
Youth+Festival Digital Campaign
As the digital lead for this campaign, my role involved creating a three-month content strategy, curating a content calendar, providing creative direction for visuals and assets, supervising all work completed by the creative department, and executing and distributing the content across all social media platforms. Here are some links showcasing how the festival turned out:
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ADMI Finalists
This marketing campaign highlighted the ADMI Graduating Class of 2021, featuring their achievements, highlights, and projections for their creative careers. I handled scriptwriting, production, interviewing the subjects, curating captions, and distributing the content across various social media platforms. Below are links to some posts from this campaign:
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Article Writing
Marketing Videos for YouTube
Having worked as a Multimedia Executive at ADMI gave me extensive experience in marketing. The marketing team was tasked with lead sourcing and increasing brand impressions, brand recall, and social media engagement rates. As the content producer, I was in charge of scriptwriting, production, and interviewing subjects for marketing videos.
Below are links to some of the videos we worked on:
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